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FRANUI

Beach Pop-up Cafe Design

Type:

Year:

[Commercial - Food and Beverage Design]

[2025]

Collaboration:

Aspects:

[Playful - Bubbly - Indulgent - Immersive]

[N.A]

BRAND DESCRIPTION:

Franuí is a premium confectionery brand originally born in Patagonia, Argentina, based on a family chocolate heritage. The brand is known for its signature product concept; frozen Patagonian raspberries coated in a double layer of chocolate (white plus milk or dark), creating a sensorially addictive “perfect bite” that merges acidity, creaminess, smoothness and snap.
 
The brand prides itself for using real ingredients, clean label, craft, emotional luxury, unlike the majority of candy available in today’s market. In recent years Franuí has been able to scale internationally due to the opening of production in Spain nevertheless it still maintains its original narrative. It’s become one of the strongest contemporary global food and also one of the more highly instagrammable products, providing a unique, premium experience.

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OBJECTIVE TREE

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SKETCHES

SKETCHES

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NORTH ELEVATION

SOUTH ELEVATION

WEST ELEVATION

EAST ELEVATION

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GROUND FLOOR PLAN

FIRST FLOOR PLAN

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GROUND FLOOR PLAN

FIRST FLOOR PLAN

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SECTION AA

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